In the Harajuku area of Tokyo, rumors circulate among youths about a peculiar place called Ura-Harajuku. Here, a witch named Nina manages a mysterious shop, with her chameleon and pig companions by her side. Nina presents an unconventional method of fulfilling her clients' undisclosed desires. She leads them to an enigmatic domain, and through introspection, helps them reveal their "authentic emotions." Nina grants her guests the choice to follow their desired path, whether it brings them joy or sadness, to attain their desires.